Brighton Set £70m Price Tag on João Pedro Amid Premier League Interest

Brighton & Hove Albion have placed a £70m valuation on their star forward João Pedro, drawing attention from several Premier League clubs, according to a report by the Sun on Sunday. The 23-year-old Brazilian, who joined Brighton from Watford in May 2023 for £30m, has seen his stock rise after scoring 17 Premier League goals and leading the Europa League group stage with six goals last season. His versatility—capable of playing as a centre-forward, winger, or number 10—along with his pressing and playmaking, has made him a target for the likes of Liverpool, Chelsea, Arsenal, and Newcastle United.

The hefty price tag reflects Brighton’s reputation for maximizing transfer fees, as seen with their £115m sale of Moises Caicedo to Chelsea in 2023. However, the £70m valuation has sparked debate among fans, with some calling it steep for a player yet to prove himself as a prolific scorer. Social media reactions vary, with some fans praising Pedro’s all-around game, while others question whether clubs will meet Brighton’s demands. As the summer transfer window heats up, Pedro’s potential move could be one of the biggest stories to watch.